by Stacie Zinn Roberts | Mar 28, 2023 | Awards
Gardner Award Best Copywriting for a Display Ad – Commercial Publications Please describe your project. The project was a full-page ad for my client, Sod Production Services, and their product, Tahoma 31 Bermuda. This grass, developed by Oklahoma State...
by Stacie Zinn Roberts | May 17, 2022 | Awards
Once again, What’s Your Avocado? Marketing & Public Relations and its founder, Stacie Zinn Roberts, has been recognized for award-winning marketing campaigns on behalf of national clients. At the 2022 Turf & Ornamental Communicators Association (TOCA) Awards...
by Stacie Zinn Roberts | Nov 11, 2021 | Marketing
Plan your work, work your plan. It’s good advice when developing a marketing strategy for the new year. But what if you don’t know where to start to create the plan to begin with? The best advice I can give you is to first create a reasonable, attainable goal, and...
by Stacie Zinn Roberts | Sep 29, 2021 | Awards, Writing
When devising a public relations strategy, the goal is always to tell our client’s story in a way that educates their potential customers and drives sales. Every once in a while, when done correctly, an agency’s public relations efforts yield accolades for the...
by Stacie Zinn Roberts | Jan 11, 2021 | Marketing
Just because your business slows down in the offseason doesn’t mean your marketing should slow down, too. Marketing in the offseason creates a top-of-mind awareness of your company so that when your customer is ready to buy, they think of you first. If you wait until...