Diary of an Award-Winning Ad Campaign

Diary of an Award-Winning Ad Campaign

Gardner Award Best Copywriting for a Display Ad – Commercial Publications   Please describe your project. The project was a full-page ad for my client, Sod Production Services, and their product, Tahoma 31 Bermuda. This grass, developed by Oklahoma State...
How to Develop a Targeted Marketing Plan

How to Develop a Targeted Marketing Plan

Plan your work, work your plan. It’s good advice when developing a marketing strategy for the new year. But what if you don’t know where to start to create the plan to begin with? The best advice I can give you is to first create a reasonable, attainable goal, and...
5 Offseason Marketing Tips

5 Offseason Marketing Tips

Just because your business slows down in the offseason doesn’t mean your marketing should slow down, too. Marketing in the offseason creates a top-of-mind awareness of your company so that when your customer is ready to buy, they think of you first. If you wait until...
Happy New Year!

Happy New Year!

Here’s an Avocado Toast to the New Year! May 2021 bring you Health, Wealth & Happiness. Stacie & the What’s Your Avocado? Marketing & PR Team  
How to Practice Gratitude in Tough Times

How to Practice Gratitude in Tough Times

It’s easy to be grateful when things are going well. The real challenge is to practice gratitude in tough times. In a year like 2020, with COVID-19, social unrest, politics, and a shaky economy, can we find the grace to be grateful?  I remember a time, not too long...
5 Website Quick Fixes

5 Website Quick Fixes

Easy Tips to Improve Your Website Now   You need to fix your website. Sorry, but it’s true. Websites are finicky things. They require constant care, yet you ignore your website at your own peril. It is estimated that 75% of customers judge a company based on its...