Featured Project

Sod Production Services:

Tahoma 31 Bermudagrass

Developed by Oklahoma State University, WYA worked with our client, Sod Production Services, from the very beginning. We helped write the proposal to the university that won the licensing rights to this extremely cold tolerant grass. WYA created the name (Tahoma sounds like Oklahoma and means “frozen water” in the Puyallup Indian language). We developed the brand, created all collateral, launched a website, assist in grower/distributor relations, and implement the ongoing PR and advertising campaigns. The grass has become a market leader and our promotional efforts have won numerous awards.

Branding

Brand Standards

Logos:

Color Palette:

Typography:

The Website

Tahoma31.com provides technical information about the grass, research data and reports, and Where to Buy information to drive sales.

Marketing Materials & Collateral

Tahoma 31

8 Page Book

Tahoma 31

PowerPoint Sales Presentation

Tahoma 31

PostCard

advertisements

2024 TOCA Communications Award

Building the Battlefield – 1st Place in Writing a Feature Article

2024 TOCA Communications Award

Tahoma31.com Website – Gardner Award Best in Show – New Media

2024 TOCA Communications Award

Tahoma31.com Website – 1st Place New Media – Websites

2024 TOCA Communications Award

Tahoma31.com – Merit Award: Digital Design – Websites (design-only catgegory)

2023 TOCA Communications Award

Renovating a Classic – 1st Place in Writing a Feature Article

2022 TOCA Communications Award

Grass Selection with Purpose – 1st Place in Writing a Feature Article 

2022 TOCA Communications Award

Tahoma 31 Swiss Army Knife – 1st Place in Copywriting for a Display Ad –  Commercial Publications

2022 TOCA Communications Award

Tahoma 31 Swiss Army Knife – Gardner Award, “Best In Show” Writing – Marketing

READ MORE ABOUT IT: Diary of an Award-Winning Ad Campaign 

2021 TOCA Communications Award

USA Softball Hall of Fame article – 1st Place in Writing a Feature Article

2020 TOCA Communications Award

Tahoma 31 Fans in the Crowd Campaign – 1st Place in Copywriting for a Display Ad –  Commercial Publications

Media Relations

The PR buzz on Tahma 31 is just beginning as the grass is ready for harvest Spring 2019.

What's Your Avocado?

MARKETING & PUBLIC RELATIONS

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