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What are the latest trends in B-to-B marketing for 2019?

Stacie Zinn Roberts of What’s Your Avocado? Marketing & PR was invited to share her insights, with two other national marketing experts, on this marketing webinar hosted by Golf Course Industry magazine. Although the panel focuses on marketing in the golf industry, much of the information translates to all market segments.

On the panel:

Big takeaways for marketing in 2019:

  • Storytelling is key
  • Know your target market
  • Speak your customer’s language
  • Print ads/direct mail are new again
  • Implement the rule of 3rds on social media

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The first 40 minutes focuses on the state of the golf industry. If that’s not your thing, SKIP AHEAD TO MINUTE 41 to hear the panelists offer their strategic marketing tips. You’ll hear Stacie discuss marketing and PR tactics that pertain to all business sectors.

CLICK HERE to listen to the webinar.