by Stacie Zinn Roberts | Nov 11, 2021 | Marketing
Plan your work, work your plan. It’s good advice when developing a marketing strategy for the new year. But what if you don’t know where to start to create the plan to begin with? The best advice I can give you is to first create a reasonable, attainable goal, and...
by Stacie Zinn Roberts | Sep 29, 2021 | Awards, Writing
When devising a public relations strategy, the goal is always to tell our client’s story in a way that educates their potential customers and drives sales. Every once in a while, when done correctly, an agency’s public relations efforts yield accolades for the...
by Stacie Zinn Roberts | Jan 11, 2021 | Marketing
Just because your business slows down in the offseason doesn’t mean your marketing should slow down, too. Marketing in the offseason creates a top-of-mind awareness of your company so that when your customer is ready to buy, they think of you first. If you wait until...
by Stacie Zinn Roberts | Dec 28, 2020 | General
Here’s an Avocado Toast to the New Year! May 2021 bring you Health, Wealth & Happiness. Stacie & the What’s Your Avocado? Marketing & PR Team Stacie Zinn RobertsStacie Zinn Roberts is a nationally recognized, award-winning writer and...
by Stacie Zinn Roberts | Nov 22, 2020 | Empowering
It’s easy to be grateful when things are going well. The real challenge is to practice gratitude in tough times. In a year like 2020, with COVID-19, social unrest, politics, and a shaky economy, can we find the grace to be grateful? I remember a time, not too long...