by Stacie Zinn Roberts | May 27, 2025 | Awards, Marketing |
What’s Your Avocado? Marketing & Public Relations, spearheaded by Stacie Zinn Roberts, was honored with four national awards recently at the 2025 Turf & Ornamental Communicators Association (TOCA) conference held in Charleston, South Carolina. The awards...
by Stacie Zinn Roberts | Nov 11, 2021 | Marketing
Plan your work, work your plan. It’s good advice when developing a marketing strategy for the new year. But what if you don’t know where to start to create the plan to begin with? The best advice I can give you is to first create a reasonable, attainable goal, and...
by Stacie Zinn Roberts | Jan 11, 2021 | Marketing
Just because your business slows down in the offseason doesn’t mean your marketing should slow down, too. Marketing in the offseason creates a top-of-mind awareness of your company so that when your customer is ready to buy, they think of you first. If you wait until...
by Stacie Zinn Roberts | Oct 7, 2020 | General, Marketing, Writing
Easy Tips to Improve Your Website Now You need to fix your website. Sorry, but it’s true. Websites are finicky things. They require constant care, yet you ignore your website at your own peril. It is estimated that 75% of customers judge a company based on its...
by Stacie Zinn Roberts | Sep 14, 2020 | Awards, Marketing, News, Writing
What’s Your Avocado? Marketing & Public Relations Wins 5 National Writing Awards What does it take to create award-winning marketing campaigns? Stacie Zinn Roberts, president of What’s Your Avocado? Marketing & Public Relations, based in Mount Vernon,...
by Stacie Zinn Roberts | Aug 11, 2020 | General, Marketing
You’ve got to make friends with Google (particularly, Google My Business,) if you want to run a successful business. A recent survey shows the average person Googles something at least three times per day, and some sources estimate it processes more than 3 billion...