by Stacie Zinn Roberts | Jul 28, 2020 | Marketing |
In celebration of National Avocado Day, dip a chip into your guacamole, smear your avocado toast and raise an avocado smoothie glass in honor of our favorite fruit! At What’s Your Avocado? Marketing & Public Relations, we wholeheartedly embrace this festive day...
by Stacie Zinn Roberts | May 26, 2020 | Marketing
Branding is critical to launching a successful new business. What you name your company, the logo you use, your website, and all of your messaging, should tell a story in order to set your company apart from the competition. Gone are the days when you could slap...
by Stacie Zinn Roberts | Dec 28, 2019 | Marketing, Uncategorized
Everyone loves a good story. We tell stories to soothe our children to sleep, to relax with a movie on a Saturday night, to connect with friends over a beer. In business, something as basic as what you name your company should tell a story too. To illustrate, let me...
by Stacie Zinn Roberts | Dec 28, 2019 | Marketing, Uncategorized
Maintaining good customer relations starts with frequent and effective communication. Jason Kopke, owner of Arizona Landshapes in Tucson, recalls an incident eight years ago, when he neglected a referral source that had kept one of his two-person crews busy six days a...
by Stacie Zinn Roberts | Oct 21, 2019 | Marketing
Stacie Zinn Roberts of What’s Your Avocado? Marketing & Public Relations was recruited as one of the founding subject matter experts on BRND-TV, a new digital video streaming resource for information on building and promoting your brand. The online platform...