by Stacie Zinn Roberts | Nov 11, 2015 | Empowering |
By Stacie Zinn Roberts Early this morning, our cat, Penny, got herself stuck up high in a tree. My husband, Rob, found her, mewling and crying in loud, pitiful howls. The tree was a tall, young cedar that Rob had limbed up well above our roofline. She’d climbed so...
by Stacie Zinn Roberts | May 12, 2015 | News |
Mount Vernon-based writing and marketing firm What’s Your Avocado?, and company president Stacie Zinn Roberts, were honored recently with four national awards for writing and marketing campaigns from TOCA, the Turf & Ornamental Communicators Association, at the...
by Stacie Zinn Roberts | May 11, 2015 | General
Marketing is about more than just advertising. It’s about creating a perception. Find out how in this article that I wrote for PR Daily, the leading blog for PR and marketing professionals … How a New Haircut (& Everything Else) is About Marketing by...
by Stacie Zinn Roberts | Apr 15, 2015 | Marketing, Writing
The cursor blinked at me. Blink. Blink. Blink. White page staring back. Blank. Blank. Blank. How could I do it one more time? How could I write a compelling story about a subject matter so dry it made my lips crack. How? Has this been you, Dear Fellow Communications...
by Stacie Zinn Roberts | Oct 21, 2014 | Empowering |
My friend Seth is going to the World Series. He’s ecstatic. He called yesterday to talk business, but what he really wanted to tell me was that he was going to watch his team, the Kansas City Royals, from right field of his home stadium. He really couldn’t believe it...