by Stacie Zinn Roberts | Sep 4, 2013 | General
I’m sitting in our backyard on the Saturday of Labor Day weekend. The sun is shining. My bare feet tickled in the grass, sunglasses shade my eyes as I type this. There’s a slight breeze. From my vantage point on the hill above our hometown, I can see the foothills of...
by Stacie Zinn Roberts | Jun 21, 2013 | Empowering |
You may have noticed that earlier this month, I launched Live Your Passion Radio. And launching a national radio show, my friends, is quite the undertaking. Setting up a studio. Scheduling interviews. Learning audio editing software. Whew. There are a lot of steps in...
by Stacie Zinn Roberts | May 29, 2013 | Empowering |
As I sat on a hard bench waiting for a train in Portland’s Union Station and my attention drifted to the ornate ceiling and arched doorways carved from marble, a woman came up to me. She was in her late 50’s, reddish brown ringlets framed her face. She spoke with an...
by Stacie Zinn Roberts | May 14, 2013 | Empowering |
An art store in my town posted a black chalkboard on the side of their building. Scrawled across the chalkboard is one simple question: What do you want to do before you die? Then it leaves a blank space for people to fill in their answers. Some responses are silly....
by Stacie Zinn Roberts | May 10, 2013 | News
Writer Stacie Zinn Roberts, president of What’s Your Avocado?, a writing and marketing firm based in Mount Vernon, Washington, was honored with a national writing award by the Turf & Ornamental Communicators Association during the organization’s conference held in...
by Stacie Zinn Roberts | May 3, 2013 | Empowering, General |
I have a poster on my office wall from a company I admire. Lululemon Athletica is based in Vancouver, Canada, and creates athletic wear for women. But they don’t just sell just clothing, they sell an idea. And that idea is that we are all powerful, that we have the...
by Stacie Zinn Roberts | Apr 25, 2013 | Empowering, General, Marketing |
Making an emotional connection just might be the key to success in business … and in life. Find out how important emotion is to telling your business story in this quick video from Stacie Zinn Roberts and What’s Your Avocado? ...
by Stacie Zinn Roberts | Apr 12, 2013 | News
The story of What’s Your Avocado? is featured on CEO Blog Nation. The article asks entrepreneurs to explain the genesis of their business name. To read the story, Click Here
by Stacie Zinn Roberts | Apr 12, 2013 | General, Writing |
I admit that I am a compulsive note taker. I’m sure it springs from my 20+ years as a journalist. When you get paid to ask people questions, it’s certain that they expect you to write down what they say. So, I do. The note taking isn’t reserved, however, for the forum...
by Stacie Zinn Roberts | Mar 18, 2013 | Empowering |
At a banquet honoring women who serve the community, one of the nominees for Woman of the Year was Corky Hundahl. After suffering tragedy in her own family, Hundahl sought to help other families by starting a substance recovery program. In her speech, Hundahl asked...
